Entrepreneur and Business Strategist
Amy is passionate about customer centricity, community and Service Design. Amy has over 15 years experience working with small business, corporations, city councils, national governments and entrepreneurs. She accidentally started applying Service Design in her non-design roles, which inevitably led her to a career in Service Design.
Amy lead the design through to supporting implementation of a national service at scale to help NZ businesses grow internationally.
Additionally, she has built a global cross collaborative team to develop and deliver a new international service for entrepreneurs to use as they enter complex markets.
Recently, Amy began her own business consultancy that specialises in using Service Design to help entrepreneurs build inspired businesses.